A tribe can grow in two ways: as a streaming or rooms. I’ve chosen the "friends’ rooms" model and redefined the core action — now it’s joining, not creating a room, for two reasons:

A. Joining has better supported FTC.

B. Creating a tribe has remained a heavy action, requiring deep understanding and motivation.

Interface priorities:

1. Explain what a tribe is (top priority)

2. Join and donate to a tribe

3. Build a habit of visiting tribes

4. Create a tribe

To prioritize understanding, I’ve focused on instant product presentation, no-bullshit action-driven microcopy, educational missions for retention, and — my hardest decision — shifting the flow toward participation. Creating a tribe has become a deeper step.

User motivation drivers:

• Tribe = shared balance = bigger balance = play longer OR bet higher

• Social joy

• Rewarded missions

• Democratic Clash of Tribes with accessible victory criteria

Behavioral design:

I’ve integrated proven gaming mechanics: timers, progress bars, loss aversion on daily tribe streaks, gradual unlocks, and limited-time events. A rhyming Tribes slogan has boosted memorability.

Making tribes truly social:

I’ve added stream reactions, deposit animations, and top shareholders' icons led by the leader. This has strengthened belonging and created opportunities to monetize cosmetic upgrades and reaction skins (🔥 instead of ❤️).

Lightweight development:

I’ve prioritized simple, impactful features. Instead of a chat, I’ve focused on reactions — easier to implement. Missions have been supported, and Clash of Tribes has reused recording functionality.